AARON

HORNER

MEDIA

PORTFOLIO

YOUTUBE AND PODCAST

I first began professionally creating Youtube and podcast content for Contractor Growth Network in January of 2021 with the primary goal of educating and building trust with prospects for our longer sales cycle.  
Over that time I've produced roughly 180 videos, and here are a couple I want to highlight.

The Remodeler’s Complete Guide to Project Photography

The account managers for our marketing firm were often facing the problem of having remodeling clients who were coming to us with terrible photography of their projects.

So I outlined and then created this hour long resource designed to answer any questions the remodeler would have and help them get better photos of their projects.

7 Ways Remodelers are ACTUALLY Using ChatGPT

The other portion of videos we created were specifically to reach our ideal client at the very top of the sales funnel. I created videos like this one to introduce CGN to remodeler’s who are interested in forward thinking marketing tactics but hadn’t heard of CGN.

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CLIENT VIDEOGRAPHY

2 years later, in January 2023, I branched out into more polished videos for our remodeling clients across the country. Videos primarily focused on storytelling and conveying emotion through video. 
This has since translated into freelance work for local Charlotte clients and below are an example of each.

A Story Focused Client Testimonial

Too many testimonials are random combinations of positive sound bites about the company. When I began creating client testimonials I wanted to create short videos that shared a relatable story of the client, for future prospects to connect with.

This was a video project for the local remodeling company GJK Remodeling. Gary and his wife Arielle wanted to stand out in the crowded Charlotte market so we created a video that positions them as the remodeler to hire for your historic home.

A Remodel that Tells the Story of Historic Charlotte

Here’s a link to view 6 more in-depth case study pages of these projects I’ve completed for remodelers.

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GRAPHICS & PHOTOGRAPHY

And along the way I also began taking architectural design photos for our clients and creating graphics.

  • 7 Day Kitchens

  • GJK Remodeling

  • Team Headshots

Graphics and Thumbnails

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Still here huh? Well thank you. You should check out my most recent work for local clients on my main site.

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